Archive for the ‘news’ Category

Reflections on My Internship Experience

Thursday, June 17th, 2010

By Allison Fulmer

For anybody, stepping outside of a comfort zone is one of the toughest challenges that people face.  For college graduates like me, stepping out of a comfort zone is dreaded, but inevitable, as we finish our last days of classes and enter the scary world called the workforce.  

Before working at Mary Beth West Consulting, I had little to no “real world” experience.  I am a public relations major, but everything that I had done in the past was in the classroom under the careful watch of my professor.  In fact, before working here, the only “work” I had done was that of a student-athlete, which consisted of me constantly training for my sport.  Unfortunately, I did not have much time to network and get interview experience as I would have liked. 

Needless to say, I was very excited but very nervous when it was time for me to start this job.  Looking back, I could not have predicted just how much this internship has helped me.

I first heard about this internship opportunity through a friend who had worked here previously.  She was consistently informing me of the great work experience and atmosphere that Mary Beth West provided for her; needless to say, she was right.

When I was accepted to be the new intern, Mallorie Mendence, the internship coordinator, kept in full contact with me, sending me information that I would need to know about our clients.  She also made it clear that she was available for any questions that I had and immediately noted that she had full confidence in my ability to be a successful intern. 

When my first day approached, there was no hesitation in putting me right to work.  I was informed later that I arrived during a very busy week, but I appreciated how they treated me as part of their team from the first day.  I also appreciated how the entire staff was willing to help me build my portfolio as they would pass down assignments they knew would benefit my portfolio.  Four months later, I have more confidence, better writing skills, a greater understanding of the world of PR and a portfolio that has grown tremendously.

As my time here has come to a close, I would not change my experience for anything in the world.  Mary Beth West Consulting has given me the confidence I needed and has guided me to the right path toward becoming a successful young professional.  It has allowed me to take on new challenges and tasks and be successful.  

I know leaving here I have not only gained great contacts but also friends who are willing to help me whenever I need it.  It was not until working here that I realized how important it is for college students to take an internship position.  Internships without a doubt help better the transition from being a student to becoming a young professional.  Thank you Mary Beth West Consulting; I hope to see you in the future!

Financial Pitfalls to Avoid for Retirement

Tuesday, June 15th, 2010

Alcoa, Tenn. – It soon will be two years since the primary trauma of the current recession took hold, and many retirees – as well as those who have not yet retired but are of retirement age – are still reeling from the damage inflicted to their nest eggs.

Alcoa-based LeConte Wealth Management conducted a survey of East Tennesseans in February of last year, just as the reality of the recession’s long-term economic impact was sinking in for consumers. 

When asked about their confidence in meeting or maintaining their retirement goals, 49 percent of East Tennesseans ages 35 and up indicated decreased confidence, with 41 percent of retirees citing decreased confidence. 

At the national level, the nonprofit, Washington, DC-based Employee Benefit Research Institute released its 20th annual Retirement Confidence Study for 2010 in March, citing that while “Americans’ confidence in their ability to retire appears to be stabilizing . . . their self-described preparations for retirement continue to erode.”

The report found that a growing number of U.S. workers report that they have “virtually no savings and investments,” with more than half of workers (54 percent) reporting that “the total value of their household’s savings and investments, excluding the value of their primary home and any defined benefit plans, is less than $25,000.”

The study also reported that one-quarter of workers indicated plans to postpone their planned retirement age, and among the reasons, “the poor economy,” “a change in their employment,” “inadequate finances,” and “the need to make up losses in the stock market.”

As recovery from the recession continues to plod along with very modest, incremental gains, LeConte Wealth Management responds to several retirement-focused questions that the firm is routinely asked by clients and other East Tennesseans:

Q:  What are the top three financial mistakes retirees make?  LWM:

  1. Spending too much and depleting savings early – The biggest question on the minds of our retired clients when we first meet is, “Do I have enough to last?”  In the absence of a formal retirement distribution plan, a simple rule of thumb is to access no more than 4 percent per year from investments to make sure the goal of outliving savings is achieved.  For example, if a retired couple has $3,000 in monthly Social Security, and an $800,000 nest egg, they should likely withdraw no more than $2,600 per month from savings.  That would give them a total of $5,600 in monthly income.
  2. Overlooking health care costs – The healthcare landscape may be changing in America, but it is unlikely to become any less expensive.  Pre-retirees tend to underestimate how much they are likely to have to spend on healthcare in retirement.  Several examples are retiring early without a plan to bridge the gap until Medicare eligibility at 65, not accounting for supplemental insurance needs beyond Medicare coverage and the likelihood of requiring eventual nursing care.  Accounting for these costs should be part of every pre-retiree’s target budget.
  3. Investing too aggressively When a person goes from building savings to accessing income in retirement, their portfolio should become fairly conservative.  That is because a severe market decline, like 2008, can permanently compromise a retiree financially.  Take the above example of a couple who rely on the portfolio to generate $2,600 per month.  If their investments lose 20 percent of their value that could translate to more than $500 in potentially lost monthly income.

Q:  Why do you think some people do not plan or plan inadequately for retirement?  What are the most common reasons you see?

LWM:  In short, it’s often fear of the unknown.  When people are afraid of the answer to a question, they may not ask the question.  Many people don’t know what their retirement will look like, and they are afraid they will not have enough money to support their retirement.  They also may be afraid that if they seek advice from a professional, they will be sold a financial product they do not understand or will not help them reach their retirement goal. 

Q:  What should a basic retirement plan include?  What questions should it answer?
LWM:

  1. Projections – How much income can I reasonably expect from my investments?  Retirement projections are number-crunching exercises that allow a person to see the effects of longevity, inflation, taxes and investment performance on retirement income with the objective of determining how much income one can count on from a portfolio.  Be aware of assumptions that seem overly optimistic, like aggressive investment returns or unrealistic inflation and tax rates.
  2. Investment Allocation – How should I be investing across all of my accounts?  At LeConte, we spend a lot of time talking about the difference between a “collection of securities” and a “purpose-built portfolio.”  Where the “purpose” is retirement, the investments should be allocated to take as little risk as necessary to ensure not just that it meets your income needs now, but that it will continue to do so for the rest of your life.
  3. Distribution Plan – How do I access my investments for income?  This final piece involves the logistics of creating your retirement paycheck.  It determines when and from which accounts to take money and should address any tax ramifications.

Successful retirement income strategies have four ongoing objectives:

  1. Provide the cash flow necessary to maintain your lifestyle.
  2. Maintain an appropriate investment allocation to optimize risk-adjusted return.
  3. Minimize tax liability.
  4. Ensure the sustainability of your retirement income through your lifetime.

Q:  What are some common regrets that you see retirees having?

LWM:  It all funnels back to a lack of competent advice and guidance.  Common regrets include: “If I had known what a difference in income it could have meant, I would probably have worked for one or two more years”; “I lost so much money in 2008; I didn’t realize how much risk I was taking with my portfolio”; and “I bought an investment without understanding all of the details, and now I am having trouble getting anyone to explain it to me.” 

Q:  When should people start planning for retirement?

LWM:  The short answer is if you plan to retire, you should be planning for retirement now. 

Q:  How important is it for couples to agree on a retirement plan?

LWM:  It is very important and often overlooked by financial advisers as a necessary first step in retirement planning.  Many pre-retired couples are surprised to find that their conceptions of retirement differ dramatically.  We encourage clients to take a step back and think more conceptually about how they envision their retirement, rather than beginning with number crunching, investment allocation or distribution rates.  Consider the following fundamental questions:

  • Where do we want to live?
  • How will we spend our time?
  • What continuing family obligations, either to children or parents, will we have?
  • Are there special things like travel or hobbies that you’ll want to pursue immediately, but probably not for the duration of your retirement? 

Q:  What are common sources of income during retirement?

LWM:  Social Security, pension and savings are common retirement income sources.

Retirees can be divided into two main groups, those with and those without pensions.  For those with pensions, the security of their retirement income is provided by that pension benefit from their employer.  Fewer companies provide pension benefits, and thus, a greater number of retirees will be responsible for creating their own retirement security.

For those without pensions, they must rely on their savings to provide income beyond Social Security.  This makes it imperative to have a well-developed plan in place to avoid overspending or taking too much investment risk, which can lead to running out of money.

Q:  Are there any common scams (current or past) that retirees should be aware of to avoid, based on your knowledge?

LWM:  Any financial strategy should have a clear connection to maintaining retirement security and avoiding unnecessary risk.  For example, although a reverse mortgage might be suitable for an elderly person desperately in need of supplemental income, taking out a mortgage to invest its proceeds is virtually never an advisable practice.  An investment product or strategy may very well be a scam if there is obscurity in how it works or how the person selling it to you is compensated.  

Q:  Would you suggest that retirees downsize liabilities/cut expenses after retirement?

LWM:  We suggest that no one should retire before securing conservative projections of how much they should be spending in retirement.  Then, it’s critical not to overspend.

One emerging trend that may spell trouble for pre-retirees is their continued reliance on home equity to finance more than their home.  The genesis of the 30-year mortgage decades ago was predicated on the assumption that homeowners would pay off debt on their homes before they retired.  The aftermath of our recent credit binge has unfortunately left many homeowners carrying staggering amounts of mortgage debt into retirement.

As debt relates to retirement planning, one should consider the effects of continued mortgage payments in retirement on reduced levels of income.  Conventional advice suggests that any major debt like auto loans, home mortgages or even large credit card balances be paid off before retiring.

Q:  What are your thoughts on retirees working part-time?

LWM:  Just as working for the same company for 30 years has become an antiquated notion, so has the “clocking out, forever-and-always” retirement.  We have found that some clients make a healthier transition to retirement (financially, emotionally and lifestyle-wise) by gradually reducing their work schedule and responsibilities.  One client affectionately called it his “full time, part time, no time” transition.

And while more common among small business owners or solo practitioner professionals, it also has become the reality for those who may have lost their jobs in the past two years.  For those not quite ready to retire, working part-time, contracting with a previous employer or doing some freelance work may provide the extra time their portfolio needs to grow or bridge the gap until Social Security eligibility.

More financial information and access to free financial tools and calculators are located at www.lecontewealth.com.

ABOUT LECONTE WEALTH MANAGEMENT, LLC:
Established in 2007 and located at 269 Cusick Road, Alcoa, Tenn., 37701, LeConte Wealth Management, LLC helps clients develop a plan to accumulate and preserve their wealth in pursuit of their unique financial goals.  With more than 30 years of cumulative experience, the firm’s team provides asset management, retirement planning, estate planning, risk management and business planning. Securities and Advisory Services offered through Commonwealth Financial Network, Member FINRA/SIPC, a Registered Investment Adviser.

New Blount Education Initiative Survey Confirms Parents Play Key Role in Influencing Students to Graduate from High School

Tuesday, May 4th, 2010

Maryville, Tenn. —   Note to parents: your children are listening. Encourage them to finish their high school education. Note to graduating seniors in Blount County: you have a jump-start on the rest of your life, with more than 90 percent of you planning further education and training after high school.

This information comes from the second annual graduating senior survey by the Blount Education Initiative (BEI), released today and including the area’s four high schools:  Alcoa, Heritage, Maryville and William Blount. Questions ranged from post-high school plans to level of interest in staying in Blount County to join the local workforce.

The survey results confirmed the vital role that parents play in influencing a child to graduate from high school. When asked “Who influenced you the most in your decision to complete high school?” 76 percent of students ranked parents as the most influential, up slightly from BEI’s 2009 study of 75 percent.

“Research consistently tells us that when parents are involved in their children’s educational lives, more positive outcomes are achieved,” said Bonny Millard, executive director of BEI. “A great deal of research is available to validate the profound benefits for both students and schools when parents and family members become participants in their child’s day-to-day educational experience.”

The BEI survey results substantiated the fact that young people look to their families, particularly their parents, to set the example and the expectation about education.

“Blount Education Initiative’s goal is to make education the number one priority in the community, but that can only be achieved if parents are aware of their role in their own child’s educational achievement and actively fulfill it,” Millard said.

The results of the survey revealed that students understand the importance of post-secondary training or education. More than 90 percent said they planned to obtain some type of training, certification or education after high school to help prepare for a career. This includes two- and four-year colleges, career technical training and military service. Only 2 percent said they planned to join the workforce immediately after high school compared to 7 percent in 2009.

Since its inception, one of BEI’s key messages is that students will have to have additional training or education after high school in order to be successful in today’s global economy.

“During the past few years, BEI has urged students to continue their education after high school to prepare for a career and ultimately a better quality of life,” Millard said.  “We’re thrilled that not only do our graduating seniors understand this message, but also that they are following up with action.”

When asked whether or not students felt prepared for life after high school, 87 percent of respondents reported they felt very prepared or somewhat prepared. Up two percentage points from last year, 82 percent of Blount County’s graduating seniors from the four high schools reported plans to attend a two- or four-year college. 

On a scale of 1 to 10, with 1 meaning “do not agree at all” and 10 meaning “completely agree,” seniors ranked their level of agreement with several statements regarding educational attainment as follows:
• “It’s important to have a high school education.”  (9.50)
• “Education should be a top priority in Blount County.”  (8.52)
• “It’s important to have a college education.”  (8.12)
• “It’s important to have job training after high school.”  (8.07)
These results were largely comparable to results from the 2009 survey.

“BEI certainly is pleased that seniors from our four high schools widely agree about the importance of graduating from high school and the need to pursue further skills and knowledge after graduation,” said Matt Murray, president of the Blount Education Initiative. 

When students were asked to rate their level of interest in staying in Blount County after high school or moving back after completing college or other training, 50 percent of the graduating seniors said they were either somewhat interested or very interested in either staying or moving back to Blount County.

ABOUT BLOUNT EDUCATION INITIATIVE:
The Blount Education Initiative’s (BEI) mission is to make education the Blount County community’s top priority by developing a sustained public awareness campaign focusing on the critical issues related to education, supporting local schools in their efforts to provide a top-notch education for all students and serving as a bridge between the educational community and businesses to develop meaningful collaborations. 
Achieving consensus about education’s vital importance, and what forms of support are required to achieve educational excellence, requires an organized, concerted campaign involving information exchange, dialogue, learning and persuasion.  That’s why BEI exists – to facilitate this process.

METHODOLOGY FOR BEI SURVEYS IN 2010:
Each of the four high schools in Blount County (Alcoa, Heritage, Maryville and William Blount) asked graduating seniors to complete a one-page written survey for BEI in March 2010.  A total of 876 surveys were completed and returned to BEI.  The survey data was not weighted.

Coverage does not equal Access

Thursday, April 22nd, 2010

By Jacqueline C. Cavnar, Physician Recruiment / LifePoint Hospitals

Thirty-two million more Americans have health insurance—so now what?

According to the Association of American Medical Colleges, the United States could face a shortage of as many as 150,000 doctors in the next 15 years.  As primary care physicians assume even more responsibility for coordinating care for an ever-expanding patient base, all of us will feel the effects of the physician shortage.

Only about ten percent of physicians practice in rural areas despite the fact that nearly 25 percent of the population lives in rural areas. More physicians choose to practice in larger communities where the patients are more affluent and have better insurance.  Finding the right physician for the right community requires relationship-building and lifestyle matching.  OR, as a medical student once told me, “Ma’am, it ain’t about the Mercedes.  It’s about the Kubota.”

Tim Skinner, executive director of the National Rural Recruitment and Retention Network, explained that when rural communities look for physicians, they need to be concerned about recruitment — but they also need to be concerned about retention.  If providers are leaving just a year or so after being recruited, then that turnover costs the clinic or the hospital a lot of money.  More importantly, it is a blow to the patients in the community.

“The community and health care facility need to develop a strategic plan that is a partnership – the community grows the health care facility and the health care facility grows the community.  It really is that ‘village thing’ and the most effective road to success.  Matching candidates with community and medical needs with support of the community is what it is all about,” Skinner said.

Community leaders may employ many effective public relations tactics to ensure success in physician recruitment.  Approach the physician interview as a special event.  Is it organized?  Are the right players on board?  Does each player know his or her role?  Have you determined key speaking points?  Have you done your research?  Do you know your audience (a.k.a. the physician, the spouse…the mother-in-law!)?  What are the expected outcomes?  Can you mitigate risk for the unplanned element or challenge? Have you presented your opportunity ethically?

Finding a unique selling point and demonstrating community pride may take a grassroots effort as communities become more competitive for the right physician.  With proper planning, execution and evaluation, communities will succeed.

Mary Beth West Consulting Wins Multiple Awards from Public Relations Society of America

Friday, April 16th, 2010

Maryville, Tenn. Mary Beth West Consulting, LLC, a public relations and reputation management firm in Maryville, Tenn., won multiple top honors at the annual awards dinner of the Public Relations Society of America (PRSA) Volunteer Chapter on April 15 at the Clayton Center for the Arts.

The event also honored Mallorie Mendence – senior account service coordinator at Mary Beth West Consulting and a Maryville native – with the PRSA Rising Young Professional Award, which recognizes an outstanding public relations professional in East Tennessee who has worked for six years or less in the field.

The agency won public relations campaign “Award of Excellence” honors in the public service category for its Blount Education Initiative Public Awareness Campaign and in the marketing consumer services—financial category for its LeConte Wealth Management Marketing Campaign.

The firm’s work producing strategic communications tools also received “Award of Excellence” honors in five areas:  non-profit media relations for the Blount Education Initiative; consumer services media relations for LeConte Wealth Management; media kit development in the service category for Todd Richesin Interiors; press conference implementation for the Blount Education Initiative; and external web site development for Blount Education Initiative.

The web site award was shared by the agency with Knoxville-based interactive firm Blue Media Boutique, which together with Mary Beth West Consulting launched Interactive Springboard in early 2010 to formalize the firms’ collaboration in online and social media strategy research, reputation management and measurement. 

In addition, Mary Beth West Consulting won four “Award of Quality” honors for several news releases and media relations campaigns.

“For me, one of the most rewarding parts of managing this firm has been building a team of professionals who share high values for producing great work that meets clients’ business objectives and also serving the public in meaningful ways,” said agency principal Mary Beth West.  “I’m proud of my team, and I’m also appreciative of the clients we’ve been privileged to serve.”

Mendence – a graduate of Maryville High School – joined Mary Beth West Consulting in December 2007, following her graduation with honors from Berry College in Rome, Ga., with a degree in public relations, as well as completion of a summer internship with Mary Beth West and other practicum experience. 

In her position with the firm, Mendence works with the account team to coordinate campaigns for agency clients.  She serves on the board of directors of Maryville City Schools Foundation and is a past board member of the Community Food Connection. 

Established in 2003 and located in the Law Building in downtown Maryville, Mary Beth West Consulting works with clients to advance their communications, relationships and reputations to meet business objectives. 

The firm’s services include integrated brand marketing communications strategies and campaigns; media, community and employee relations programs; social and interactive media strategies and program management; crisis preparedness; and special events.

BEI: Local Educated Workforce Means More Personal Income Plus More Top Businesses Choosing Blount County with New Jobs

Friday, April 2nd, 2010

Maryville, Tenn. Want more jobs in Blount County?  If so, then it’s important for all citizens in the local area to ask a critical question – of themselves, according to the Blount Education Initiative (BEI).

BEI urges citizens who want Blount County to attract and retain employers that offer well-paying, secure jobs to first ask themselves, “Does my own education level offer enough to attract a new employer to Blount County?”

The reason: every resident’s education level is included in local-level statistics on Blount County’s overall educational and workforce readiness.  And for Blount County, the current statistics are not always competitive.

“Many local residents don’t realize the responsibility that we all share in helping this community put its best foot forward to attract new employers here,” said Bonny Millard, executive director of the Blount Education Initiative.

According to local experts, employers weigh local workforce education levels as a major site selection factor.  The lower the average numbers of a local community’s high school and college-educated workforce, the less chance the community will be chosen for a new corporate or facility location.

“It’s tremendously competitive,” said Bryan Daniels, executive vice president of the Blount County Economic Development Board.  “Blount County goes toe-to-toe with other communities across the state, the nation, and sometimes even the world when we compete for great companies to locate here.”

Daniels said he hears more and more from manufacturers and other businesses that a secondary education is a minimum, base-level workforce qualification for the jobs they intend to bring to a local community.

“Most employers require at least a two-year degree or some type of certification just to consider a candidate for hire in this day and age,” Daniels said. “Employers look at the local stats on education when making site selection decisions, and they expect those numbers to reflect a community with well beyond a high school diploma.”

“The jobs they offer require employees to have a solid education,” Daniels said.  “And because of many highly educated communities across the United States and the world, employers can not only expect it, they can demand it.  And they do. Blount County has to compete in a tough marketplace.  The global economy is struggling, and everyplace wants those jobs in their own backyard.”

Matt Murray, chair of the Blount County Economic Development Board, agrees.

“Businesses are attracted to an area because of the skill and education of the workforce, and if a community can prove it ‘has the goods’ from a workforce-readiness standpoint, then the local economy benefits tremendously with companies choosing to locate there,” said Murray, who also serves as president of BEI and associate director of the Center for Business and Economic Research at the Univ. of Tennessee.

Unfortunately, when competing with other locations across the nation and world, Blount County cannot always tout its workforce as being educationally on par with other communities.  In fact, even within Tennessee alone, statistics from the 2000 U.S. Census Bureau show that Blount County ranks below the 19.5 percent state average for bachelor’s degrees, at just 17.9 percent locally.

The good news, however, is that a wide range of local resources exists for Blount County citizens to ratchet up their educational credentials. 

In addition to college-degree programs, non-traditional educational opportunities are available for working adults who do not have the time or resources to attend classes on a regular basis.  Such non-traditional options include online courses and evening classes.

According to the Center for Business and Economic Research (CBER) at the Univ. of Tennessee, counties in Tennessee with a more educated population have a higher percentage of their working-age adults participating in the labor force, which will make a community more attractive for the location and expansion of business. This situation, in turn, means more job options for community members.

Stronger businesses help feed the local economy through taxes.  The taxes these businesses pay help alleviate some of the strain for local citizens and provide relief for everyone.

Also, according to the Institute for Higher Education Policy, the personal economic benefits are overwhelmingly positive of attaining a college degree, versus only a high school diploma.

In 1975, earnings for workers with a college degree were 50 percent higher than the earnings of similar aged workers with only a high school education. By 2002, college graduates earned 88 percent more.

In addition to higher personal earnings, the 2007 “Education Pays” College Board study reports that the availability of employer-sponsored health benefits and pension plans increases with every level of education completed.

For example, almost 70 percent of full-time employees with at least a bachelor’s degree have access to pension plans, while only 53 percent of high school graduates have that access. The percentage drops to 32 for employees who do not have a high school degree. Likewise, the level of participation in available pension plans increases as education levels increase.

“Investing in education is a sensible way for a community to ensure the well-being of future generations,” Millard said. “Communities must have a vested interest in their local students’ pursuit of higher education to obtain a positive economic impact.  A better-educated workforce is crucial for economic success.”          

About Blount Education Initiative
The Blount Education Initiative’s (BEI) mission is to make education the Blount County community’s top priority by developing a sustained public awareness campaign focusing on the critical issues related to education, supporting local schools in their efforts to provide a top-notch education for all students and serving as a bridge between the educational community and businesses to develop meaningful collaborations. 

Achieving consensus about education’s vital importance, and what forms of support are required to achieve educational excellence, requires an organized, concerted campaign involving information exchange, dialogue, learning and persuasion.  That’s why BEI exists – to facilitate this process.

BEI Lauds State Leaders for Tennessee Securing ‘Race to the Top’ Funding

Wednesday, March 31st, 2010

Maryville, Tenn. The Blount Education Initiative (BEI) praised Tennessee state leaders today for their successful efforts in securing $500 million in federal “Race to the Top” education funds, provided through a competitive process among states managed by the U.S. Department of Education.  The funds exist as part of President Obama’s economic stimulus law, with some $100 billion total allocated for schools nationwide.

“The impact of recent grassroots, community-driven voices loudly calling to improve education in our state can now be quantified with results that Tennessee can take to the bank,” said BEI Executive Director Bonny Millard. 

“Tennesseans are getting serious about education reform,” Millard said.  “The grassroots level has urged our state lawmakers and executive branch to reach for higher ground – and they’ve delivered.  Today’s results provide an incredible shot in the arm toward improvements that our students and school systems will experience first-hand.”

BEI joined with statewide education-reform group – Sen. Bill Frist’s Tennessee State Collaborative on Reforming Education (SCORE) – in lauding the state’s elected officials for supporting Tennessee’s bid to secure the $500 million, including Governor Phil Bredesen and Blount County’s Sen. Doug Overbey, Rep. Joe McCord and Rep. Bob Ramsey.

BEI and SCORE have encouraged local citizens and businesses to continue voicing support for education clearly and actively, through involvement in the school systems as well as through outreach to elected officials.

“BEI is funded by local businesses to promote community awareness and engagement about educational issues,” said BEI President Matt Murray. “As in any great democracy, the people are the real drivers of change. BEI is proud to serve as an organizing force behind this community’s advocacy for education, which is so critical toward securing economic development and future jobs.”

About Blount Education Initiative
The Blount Education Initiative’s (BEI) mission is to make education the Blount County community’s top priority by developing a sustained public awareness campaign focusing on the critical issues related to education, supporting local schools in their efforts to provide a top-notch education for all students and serving as a bridge between the educational community and businesses to develop meaningful collaborations. 

Achieving consensus about education’s vital importance, and what forms of support are required to achieve educational excellence, requires an organized, concerted campaign involving information exchange, dialogue, learning and persuasion.  That’s why BEI exists – to facilitate this process. 

Avistelé Achieves “Top Five” Portfolio Score Nationwide

Friday, March 19th, 2010

Knoxville, Tenn.SatisFacts, a national research and rating service for the multifamily housing industry, recently named the Avistelé Lifestyle Communities – managed by Knoxville-based RenaissancePG – a 2009 Resident Satisfaction National Property Award winner.

RenaissancePG manages six Avistelé multifamily housing communities in Atlanta, Ga., Jacksonville, Fla., and Houston, Texas, all of which offer a unique approach to multifamily living with wholesome, vibrant communities that provide a host of upscale amenities and options.

New residents moving into an Avistelé Lifestyle Community become Members — not tenants.  RenaissancePG founder and CEO Howard S. Primer built the company’s service model on the principle that an Avistelé home should not be just another apartment, but rather a place of genuine community where Members receive special treatment, including the option to customize their homes to their tastes and expectations. 

“Avistelé builds relationships with Members that are personal and genuine through open and honest communication, integrity and teamwork – and our resulting performance is well-reflected in this industry recognition,” Primer said.

Avistelé prides itself on strong Member service, with each community offering in-home customization options ranging from paint color palettes, kitchen cabinetry and appliance upgrades to steam showers and closet organizer packages, among other features.  Communities also offer full-time concierge services for Members, such as pet-walking and care, errand service, valet dry cleaning and in-home gourmet meal delivery.

Avistelé Lifestyle Communities distinguish themselves along three major themes: creating and maintaining a beautiful physical environment, demonstrating a commitment to extraordinary service and fostering a profound sense of community pride among its Members.

Avistelé at River Oaks Voted One of Houston’s Top Downtown Apartments

Tuesday, March 9th, 2010

HOUSTON – Avistelé at River Oaks recently was voted one of Houston’s Top Downtown Apartments for 2009 in the second annual ApartmentWIZ awards giveaway.

Voting took place among Houston apartment locators and residents based on five factors – overall value, downtown location, quality of property management, building maintenance and overall tenant satisfaction. Avistelé at River Oaks received the “2009 Top Houston Downtown Apartments” seal and a plaque recognizing the achievement.

Widely known as one of nation’s hottest residential locales, Downtown Houston provides easy access to the arts, fine dining, a great nightlife and easy commutes. Created to change the way people experience multi-family housing, Avistelé at River Oaks celebrates the passions and interests of its members within a vibrant, uplifting community environment.

Bringing back an emphasis on community and personal services, Avistelé at River Oaks offers its members customizable homes and extensive concierge services, including pet walking, pet care services, valet trash removal, maid services and errand services

Avistelé at River Oaks encourages members to customize their living space to reflect their tastes and values.  While choices at most apartment complexes are limited or absent entirely, Avistelé at River Oaks offers personalization through custom painting from designer palettes as well as Avistelé’s Cachet Upgrade Program, featuring jetted tubs and hard-surface countertops.

The Avistelé at River Oaks Community Center offers one of many features to make life more enjoyable for its members.  The Center includes a business area with complimentary wireless internet access (inside as well as poolside). Also located within the Community Center is a fitness center, and just outside is a resort-size swimming pool and patio area with barbeque grills located throughout the community.

Avistelé Lifestyle Communities distinguish themselves along three major themes: creating and maintaining a beautiful physical environment, demonstrating a commitment to extraordinary service, and fostering a profound sense of community pride among its members.

ABOUT AVISTELÉ AT RIVER OAKS APARTMENT COMMUNITY
Avistelé at River Oaks offers a variety of one- and two-bedroom apartments in a luxurious community environment. Customized concierge services are complemented by upscale amenities, including an on-site fitness center and poolside barbeque grills. Members can enjoy covered, off-street parking in a private garage. Tours are available Monday through Saturday with extended evening hours until 7 p.m. on Tuesdays and Thursdays.  Six Avistelé communities are located throughout Florida, Georgia and Texas.

Mendence Promoted to Senior Account Service Coordinator

Wednesday, February 24th, 2010

Maryville, Tenn. Mary Beth West Consulting, LLC, a public relations and reputation management consulting firm in Maryville, Tenn., announced today the promotion of Mallorie Evans Mendence to senior account service coordinator. 

Mendence – a Blount County native and graduate of Maryville High School – joined Mary Beth West in December 2007, following her graduation with honors from Berry College in Rome, Ga., with a degree in public relations, as well as completion of a summer internship with Mary Beth West and other practicum experience. 

In her position with the firm, Mendence works with the account team to coordinate campaigns for agency clients, such as Blount Education Initiative and Dominion Virginia Power.  Mendence has previously served on the board of the Community Food Connection of Blount County and currently serves on the board of the Maryville City Schools Foundation.  She is an associate member of the Public Relations Society of America / Volunteer Chapter.

“Mallorie brings qualities to her work that every young professional in public relations should aspire to, including a focus on ethics and understanding how to manage the process of real relationship-building,” West said.  “She has made many valuable contributions to our team.” 

Mendence received several recognitions while at Berry College, graduating cum laude and making the academic Dean’s list for four semesters. Other honors included being named to the Who’s Who Among Students in American Universities and Colleges and being selected to Omicron Delta Kappa, a national leadership honor society.

Mendence lives in Maryville with her husband, Eddie, who teaches English at Maryville High School. 

Established in 2003 and located in the Law Building in downtown Maryville, Mary Beth West Consulting works with clients to advance their communications, relationships and reputations to meet business objectives.  The firm’s services include integrated brand marketing communications strategies and campaigns; media, community and employee relations programs; social and interactive media strategies and program management; crisis preparedness; and special events.