A critical reflection
of an agency's culture and its qualifications is its people
-and we're especially proud
of ours.

Shelton Group

For the past six years, Mary Beth West Consulting has partnered with Shelton Group to deliver public relations strategies for a diverse range of Shelton’s energy and sustainability clients. Founded in 1991 by Suzanne Shelton, Shelton Group is an advertising agency located in Knoxville, Tennessee, focused exclusively on motivating mainstream consumers to make sustainable choices.

Shelton Group has specialized in energy-related marketing and advertising since 1997 and in green product and service marketing work since 2005. To that end, Shelton produces several proprietary consumer insight studies annually to track shifting attitudes and opinions about energy efficiency and sustainability. They use those insights to create targeted consumer advertising campaigns for clients ranging from investor-owned utilities and energy-efficient building product manufacturers to consumer products and services companies carving out a green positioning.

As an expert in national consumer attitudes and behaviors related to energy efficiency and sustainability, Suzanne Shelton shares her knowledge through nationwide speaking engagements, regular interviews with local and national media and as a frequent contributor to numerous print journals. Her blog, “Sustainability Insights,” provides timely and informative perspectives on best practices going on in sustainability and energy efficiency communications.